PuntoBlanco Print Collection 18–19

As the team’s primary Visual Designer, my main responsibility was to create a cohesive, seamless print collection. We lead extensive print and pattern research for the current trend that guided the final prints’ development alongside the fashion design team.

All designs follow specific color and technical specifications, like size and color separations, to facilitate the production process later in the supply chain.

The prints were in the market in the summer of 2018 and were a huge success thanks to cooperation amid the fashion design and production team.